Having The Full Funnel Is The First Step

A lot of people talk about the 1000x Leads funnel and seem to think that it’s ‘really overwhelming’ and things of that nature.

In reality, doing ads, content, outreach and having nurturing mechanisms like lead magnets, VSL’s, etc is step one.

Without these things, you are not even in the game.

If that overwhelms you, that is probably the reason you aren’t making as much money as you want.

I was speaking with an 8-9m/yr business owner the other day, and he took one look at the funnel and just said:

“Wow, this is exactly what we do except laid out in a far simpler way.”

So there are two kinds of people.

The ones who get violently overwhelmed looking at the funnel and start having a panic attack because there’s too many colours.

And others think it is the simplest thing you could look at.

The second kind of person is the one to grow their business to millions per year.

The first kind? I’m not so sure.

So the question becomes:

Do you want to allow your limiting beliefs to hold you back, or do you want to just get better?

It is not like we talk about doing ads, content, and outreach everyday because it will make you LESS money.

It’s because they are the highest leverage things you can possibly be doing. And they will make you more money.

But I’ll be honest - without setting up your routine, standards and habits properly, there is a 0% chance you’ll be able to manage all this without capitulating.

So that is why we make videos like this to help you setup your routine.

And then once you’ve got your routine, it’s just about adding the skills.

You can add them over time and just get a bit better each day.

The key is to be willing to look dumb.

• Don’t worry when your ads suck

• Don’t worry when your outreach flops

• Don’t worry when you need your lead magnet to be 100x better

Those things are normal.

Because once you solve them?

You’re on track. Like Angus who went from 6k/mo to 102k/mo in under 12 months.

It is actually not that hard when you have the:

• Routine

• Skills

• Support

• Work ethic

Angus is one of our best clients for the reasons above.

If you want to be next, watch this video explainer (link).

Catch you tomorrow.