The Secret To Reaching The Next Level

At every stage of business, you reach a point where you’re comfortable. This happens to almost everyone.

You hit your first 30-50k months…

And you start thinking “wow this is pretty cool.”

And the truth is, if you think about it, hitting those levels at your age is probably pretty impressive.

There’s no ‘need’ to keep scaling. You could sit where you’re at, do nothing except retain clients, and still be completely fine.

But then inevitably, you get bored, and you realise there is a long way to go.

You realise that you really don’t have that much money because of how much your expenses have grown.

Factoring in tax, employees, software etc…

It’s not enough.

It’s not enough to just be ok at your current level. You have to keep progressing to be satisfied, and money is the scoreboard.

This happened to me at the start of this year.

I had just turned 21, and took home just under 6 figures in a month.

Even though that sounds nice, I remember saying to my brother:

“I have never been more unhappy with my current situation in my entire life.”

It might sound ungrateful, but the truth is after a few months of hitting a new revenue level, if you aren’t constantly levelling up, it is excruciating.

Most of the time when you reach a new level, you plateau for a while and get a little complacent because you’re happy with where you’re at.

But that doesn’t last forever.

And in fact, it’s one of the keys to consistently levelling up. You want to consistently raise your standards and the minimum you accept.

For example, after you take home you first 10k/mo, anything below that is genuinely scary. The same thing happens above 100k/mo as well.

The key there is that when you reach that new level, instead of thinking:

“Holy shit I’m rich!”

You want to be more like:

“Great, this is now my new minimum. Anything less than this level will leave me disgusted with my performance.”

If you can consistently do that, you will be fine.

Whatever you have in your bank account right now, you want to see that as the minimum. For example:

Leo Moore is not the type of person to ever have less than $redacted in his bank. It just doesn’t happen. He is viscerally disgusted because that is below his level.